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vendredi 21 mars 2014

Adding Facebook To Your Daily Marketing Routine

By Marcus Ryan


Facebook is one of the most beneficial tools you can use to help you get the word out about your business. There are so many people using Facebook, it just makes sense to use it as a marketing tool. Seriously consider the following helpful tips for marketing your business using Facebook. The first thing you should do is look at your wall daily, and pay attention if someone tags you in a post. Pay special attention to posts that express a complaint or a request for customer service.

Building your brand on Facebook should be your main priority, in fact you should be focusing on providing value and information to your followers or fans. You should not be selling until you have a loyal following that knows you or your product. Many people make the mistake of rushing into things when instead they should develop a strategy based on what they are planning to promote. The more you understand your niche or audience the easier it will be for you to design an action plan to use on Facebook.

For business that sell items like cars or major appliances that are purchased infrequently, a Facebook page for their business might not be the best answer. Your customers appear randomly, so there's no reason for them to follow all your daily posts. Use Facebook advertisements as an alternative in such cases.

Another powerful tip you can use to increase awareness and engagement about your business or product is create a targeted group where people can share experiences about using your product or service. This can also be used to provide support to customers. The key is understanding the needs of your customers and providing what you believe can benefit them.

Know that Facebook can be a powerful marketing tool if you learn to use it properly for your business. Don't waste your time with games or doing activities that don't benefit you or your business directly. Focus on some of these techniques mentioned here today and remember the only way you'll know if they work is if you try them yourself.




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